← back to the release
new featureMarketing Cloud Engagement
Reach WhatsApp Users with Usernames Using Business-Scoped User IDs
Marketing Cloud Engagement can now import contacts with Business-scoped User IDs (BSUIDs), send outbound WhatsApp messages when phone numbers aren't available, and track engagement across both identifiers.
identifiers
Business-scoped User IDBSUIDWhatsApp
flags
off by defaultno action required
- how
- Import contacts with BSUIDs and send outbound WhatsApp messages by username.
- who
- when
- where
- Marketing Cloud Engagement.